Paid Ads Specialist

Position: Paid Ads Specialist
Location: Remote
Working hours: 40 hrs per week, 8 am – 5 pm PST
 
Scope of the Job 
We’re looking for a data-obsessed Paid Ads Specialist to take full ownership of performance marketing campaigns across platforms like Google Ads, Meta Ads, LinkedIn, and beyond. This is a hands-on, high-impact role where you’ll not only optimize ad spend but also help shape the digital strategy that drives our growth. 
You’ll be working with product, analytics, and creative teams to design and execute full-funnel paid strategies—from setting up campaigns and testing creatives, to building dashboards and scaling performance. We’re a tech-enabled team, so if you love using automation tools, scripts, and data to make
 
Responsibilities

Launch, manage, and optimize paid campaigns on Google, Meta (Facebook/Instagram), LinkedIn, and TikTok
Analyze performance and constantly test ad creatives, audiences, bidding strategies, and landing pages
Use tools like Google Analytics, GA4, Google Tag Manager, and Looker Studio to monitor and report results
Build custom dashboards to track CAC, ROAS, LTV, and other key KPIs
Collaborate with design and content teams to generate high-performing creatives
Conduct A/B tests across platforms and make data-driven decisions
Ensure pixel implementation, tracking accuracy, and data cleanliness
Stay up to date with digital trends, algorithm changes, and new ad features

Requirements

4 years of experience managing paid campaigns across major ad platforms
Proven success optimizing for performance (ROAS, CPL, CAC)
Experience with Google Ads (Search, Display, YouTube) and Meta Ads required
Familiarity with GA4, Tag Manager, Looker Studio, or similar tools
Ability to interpret campaign performance and make quick strategic adjustments
Experience using automation tools or scripts (e.g., Google Ads Scripts, Zapier) is a big plus
Strong communication and collaboration skills — you’re proactive and results-driven

 
Ready to turn clicks into conversions and scale campaigns that really move the needle?Apply now and let’s create magic with data and creativity. 

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